In 1996, CARGO founder Hana Zalzal set out to create a professional colour cosmetics line that top make up artists would covet, yet would be easy enough for all women to enjoy. Working with some of the most talented make up artists in the business, CARGO launched a multitude of award-winning products, never before seen packaging and innovative formulas, including a clinically proven two-in-one treatment line. It wasn't long before CARGO became the one to watch, quickly garnering recognition from around the globe as one of the most creative and innovative brands on the beauty scene. Celebrated as being one of the go-to brands on top Hollywood sets, it's the professional-style finish, innovation and potent ingredient-packed products that have won CARGO so many insider fans. Product innovations such as the Reverse Lip Liner™, the Essential Eye Palette, and the blu_ray™ High Definition collection are perfect examples of how CARGO make it easy to get professional results. That's why CARGO products have become staples in beauty kits everywhere and star in some of Hollywood's most prestigious goody bags – from the Oscars and the Emmys to the Golden Globes. CARGO is celebrated as one of the best professional brands in the biz and is the go-to brand on top Hollywood sets. It’s all about creating modern tools for the timeless art of self-expression.